Brand Marketing Coordinator - Toys

About ZURU ZURU is on a mission to disrupt industries, challenge the status quo, and catalyze change through radical innovation and advances in automation. This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; and ZURU Edge is pioneering new-generation FMCG brands to better serve modern consumers. Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Famer, our company has been recognized for its innovative approach to business and commitment to making a positive impact on society. As we continue to grow and evolve, we are seeking a talented Brand Marketing Coordinator - Toys to join our team. This role will be responsible for developing and implementing marketing strategies that drive brand awareness and sales growth for our toy products. Responsibilities: • Develop and execute comprehensive marketing plans to achieve business objectives, • Collaborate with cross-functional teams, including creative, media, and product development, • Conduct market research and analyze consumer trends to inform marketing strategies, • Create engaging content for various channels, including social media, email, and in-store promotions, • Manage and optimize budgets for marketing initiatives, • Monitor and report on campaign performance, making adjustments as needed. Requirements: • Bachelor's degree in Marketing, Communications, or a related field, • 3+ years of experience in brand marketing, preferably in the toy industry, • Strong understanding of consumer behavior and market trends, • Excellent written and verbal communication skills, • Ability to work independently and as part of a team, • Proficiency in Microsoft Office, particularly Excel and PowerPoint. What We Offer: • Competitive salary and benefits package, • Opportunities for professional growth and development, • Collaborative and dynamic work environment, • Recognition and rewards for outstanding performance. If you're a creative and strategic thinker with a passion for toys and marketing, we'd love to hear from you. Please submit your resume and a cover letter explaining why you're the perfect fit for this role.