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Supernova Brands

4 weeks ago

Brand Manager

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Company information

Company
Supernova Brands
Location
South Africa, Western Cape, Cape Town Region, Cape Town City Centre South Africa
Posted
4 weeks ago
View all jobs at Supernova Brands

Job description

We are hiring a Brand Manager for our Homeware Division!

Department: Homeware Category

Reports To: Head of Tech and Home

Employment type: Full-time, on-site

The Role

The Brand Manager is the primary guardian and driver of our exclusive distribution brands. This role requires a strategic operator who can balance the strict brand equity guidelines of our international/external partners with the commercial realities of the local market. You are accountable for the long-term sustainability, profitability, and expansion of your brand portfolio.

Core Accountability

To build long-term, sustainable, and profitable exclusive distribution brands within the local market.

Key ResponsibilitiesBrand Equity & Principal Management
  • Principal Alignment: Serve as the primary local contact for external brand principals, ensuring strict compliance with global standards to protect brand equity.
  • Cross-Functional Leadership: Act as the central anchor bridging sales, marketing, operations, and suppliers to execute a cohesive brand strategy.
Product Management & Lifecycle Execution
  • Listing & Lifecycle Ownership: Take full responsibility for omni-channel listings (retail, e-commerce, marketplaces) and manage end-to-end product lifecycles—from onboarding and pricing to end-of-life strategies.
  • Product Expertise: Serve as the brand and product expert, leveraging deep knowledge of product USPs and functionality to lead internal training and collaborate with customers on range reviews and roadmaps.
  • Commercial Execution: Own sales targets for assigned brands, partnering with Key Account Managers and retailers to secure premium shelf space and execute joint promotional calendars.
  • Field Insights: Work closely with on-the-ground merchandising teams to identify channel growth opportunities, track stock shortages, and monitor competitor activity.
Brand Building & Marketing Execution
  • Campaign Management: Own the marketing calendar from start to finish, defining clear priorities and briefs for internal or external teams to drive retail sell-through.
  • Content & Community: Guide the creation of high-quality product copy, lifestyle visuals, and training assets while leveraging design enthusiasts and lifestyle influencers to build community loyalty.
Commercial, Forecasting & Inventory Management
  • P&L Accountability: Maintain absolute ownership of the portfolio P&L, achieving revenue and gross profit targets within agreed marketing budgets.
  • Inventory Management & Procurement: Build accurate demand and launch forecasts, tracking orders from purchase order to warehouse delivery to maximize stock availability while minimizing dead or aged inventory.
Experience & Technical Requirements
  • Experience: 3+ years in Homeware Brand Distribution (SA Market) and brand marketing.
  • Collaboration: Proven ability to partner cross-functionally and work effectively within internal teams.
  • Retail Operations: Expertise in omni-channel product listings, pricing, and promotional strategies.
  • Commercial Acumen: Strong "retail maths" skills; adept at negotiating trading terms and driving profitable deal structures.
  • Procurement & Planning: Proven track record in demand forecasting and commercial performance management.
  • Technical Proficiency: Advanced G-Suite user; experienced with CRM systems and AI tools to accelerate workflows.
  • Autonomy & Mindset: Highly self-managed, resilient, and adaptable; comfortable with candid feedback and maintaining energy under pressure.

Required skills

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