B2B Marketing Specialist (m/f/d)

Marketing with us means: turning good ideas into visible results

Do you want to not only accompany marketing projects, but also plan, implement, and further develop them independently? Then become part of our team.

We are a Berlin-based AI startup founded in 2023 by Oscar Schwarz and Ludwig Sickert. We develop AI Agents, Voicebots, and automation solutions for customer service – especially for companies in the German SME sector. With AIdapt, we are also developing our own SaaS product for the analysis and measurable improvement of AI Agents.

As a B2B Marketing Specialist, you will work closely with management and the founding team. You will take responsibility for various marketing channels and projects – from social media and content to website and campaigns to trade fairs and events. You will develop content and measures that reach our B2B target groups and clearly communicate the practical benefits of our solutions for operations and IT.

Tasks

Your Tasks

• You will plan and coordinate marketing projects from the initial idea to implementation and follow-up.
• You will further develop our social media presence, especially on LinkedIn, and coordinate posts, banners, white papers, blog articles, and success stories.
• You will maintain and revise website content, landing pages, and other digital corporate presences, and contribute to SEO and keyword topics.
• You will coordinate marketing campaigns, particularly via LinkedIn and Google Ads, and collaborate with external specialists as needed.
• You will plan and organize trade fair and event appearances – from research and promotion to checklists and materials to follow-up.
• You will be present at selected trade fairs and events and actively shape our appearance.
• You will support email campaigns and the creation of presentations, sales documents, and pitch materials for AIdapt, among others.
• You will coordinate regularly with management, the team, and external partners and service providers.

Qualifications

What you bring

• You have at least two years of professional experience in a comparable marketing position.
• You have already independently planned and implemented marketing projects.
• You have practical experience in several of the following areas: social media, content, website, digital campaigns, SEO, trade fairs, or event organization.
• You work in a structured, reliable, and independent manner and can keep an overview even with multiple parallel projects.
• You have a good feel for language, target groups, and clear communication.
• You communicate confidently in German, at least at C1 level. English skills are a plus.
• You are interested in digital products, AI, and the opportunities that AI opens up in marketing and customer service.
• You approach tasks pragmatically, take responsibility, and don't wait for perfect conditions before implementing things.
• You can confidently coordinate with various contacts – internally, with partners, and with external service providers.
• You are willing to be on-site for selected trade fairs and events and to actively contribute to their implementation.

Helpful, but not mandatory

• Proficient use of tools like Canva, LinkedIn, Excel, or HubSpot as a CRM system
• Basic understanding of artificial intelligence, AI agents, or digital SaaS products
• Initial exposure to LinkedIn or Google Ads campaigns
• Basic knowledge of SEO and content management systems
• Insights into working in a small team or startup environment
• Routine in collaborating with freelancers or external agencies

Benefits

What awaits you with us:

• An independent marketing role with responsibility for various channels and projects
• Direct collaboration with management and the founding team
• Short decision-making processes and the opportunity to actively shape marketing with us
• A small, growing team and insight into real customer projects and productive AI solutions
• Flexible working hours, as far as the tasks allow
• Hybrid working with a flexible mix of office and remote
• 30 days of vacation for full-time employment
• Structured onboarding and regular feedback
• Subsidy for a fitness program or a bicycle

This is how the application process works

We keep the process intentionally lean and transparent:

1. 15-minute conversation with HR
   Brief alignment on motivation, experience, and framework conditions.
2. 30-minute technical exchange
   Insight into the tasks, collaboration, and your previous working methods.
3. On-site meeting with the founding team
   Get to know the team and jointly align expectations.

Send us your CV and a short statement explaining why you are interested in the role and what you would like to contribute. We will get back to you within three working days.

Find Jobs in Germany on Arbeitnow