Apna
1 year ago
Associate - Performance Marketing
Sign up to save this job, get alerts, and apply with an optimized CV.
Company information
- Company
- Apna
- Location
- India India
- Posted
- 1 year ago
Job description
apna - Transforming Careers Through Technology
Since 2019, apna has connected over 60 million jobseekers with more than 250,000 enterprises and small businesses across India. Founded by Nirmit Parikh, a Stanford graduate and serial entrepreneur who recognized the challenges in entry-level hiring, apna has rapidly grown to become India's fastest unicorn in 2021—achieving this milestone in just 21 months.
Backed by marquee global investors - Insight Partners, Tiger Global, Lightspeed India, Sequoia Capital, and GSV, we're revolutionizing livelihood creation across India.
Role Overview:Title: Associate - Performance Marketing
Requirement: 2
Location: Bangalore (WFO - Domlur)
Experience: 1-2 years
Industry: Agency
CTC: 6L
Requirements
Responsibilities:
- Execute performance campaigns end-to-end on Google & Facebook
- Manage various campaign types: app installs, search, PMax, lead/demand generation
- Track campaign performance via Google/Facebook dashboards and tools like Mixpanel & Branch
- Own CAC, CPR, CPV, CPL metrics
- Liaise with affiliate partners for quality traffic
- Share insights with the creative team to improve performance
Required skills
Interested in this position?
Create your free account and tailor your CV to match this job.