Publicis Global Delivery India- Publicis Groupe
6 months ago
Associate Manager - Offline Media
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Company information
- Company
- Publicis Global Delivery India- Publicis Groupe
- Location
- India India
- Posted
- 6 months ago
Job description
Publicis Groupe is the third largest communications group in the world, a leader in marketing, communication and digital business transformation. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital with Publicis Sapient, and health with Publicis Health. Present in more than 100 countries, Publicis Groupe helps its clients to achieve their business transformation and to create personalized and connected consumer experiences. The Group is organized around a model that breaks down silos to enable clients to benefit from the full range of the Group’s expertise, and the integration of its capabilities. This model is underpinned by a commitment to data and technology. We are currently seeking an Associate Manager – Offline Media to join our team! Responsibilities: * Plan, develop, and execute offline media campaigns, including TV, radio, print, OOH, and cinema. * Manage media budgets and ensure campaigns are delivered on time and within budget. * Negotiate media rates and contracts with vendors. * Analyze campaign performance and provide recommendations for optimization. * Build and maintain strong relationships with media vendors and clients. * Stay up-to-date on the latest trends and developments in the offline media landscape. * Collaborate with other team members to develop integrated marketing campaigns. * Prepare and present media plans and reports to clients. * Oversee the day-to-day operations of offline media campaigns. Qualifications: * Bachelor's degree in Marketing, Advertising, or a related field. * 3+ years of experience in offline media planning and buying. * Strong understanding of the offline media landscape, including TV, radio, print, OOH, and cinema. * Experience negotiating media rates and contracts. * Excellent communication, presentation, and interpersonal skills. * Strong analytical and problem-solving skills. * Ability to work independently and as part of a team. * Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word). * Experience with media planning and buying tools (e.g., Nielsen, Kantar) is a plus. Benefits: * Competitive salary. * Comprehensive health insurance. * Paid time off. * Professional development opportunities. * 401(k) plan. Publicis Groupe is an equal opportunity employer and values diversity at its company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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