Associate - Growth & Marketing

LOCATION : BANGALORE || 5 DAYS WORK FROM OFFICE (BELLANDUR) | 2-5 Years of Experience
We are seeking a highly motivated and analytical Business Manager to join our Growth & Marketing team. The ideal candidate will have 2–3 years of experience in Business, or Growth Strategy or category strategy & Operations. You will play a pivotal role in driving strategic growth through experimentation, insights, and scalable processes.
Key Responsibilities

• Creative Strategy & Operations:Drive and optimize Category user acquisition targets through creative strategy and budget deployment.
• Data-Driven Strategy: Analyze marketing performance metrics and align them with business outcomes to inform decision-making.
• Automation & Efficiency:Build and implement automation workflows to enhance reporting and minimize manual tasks.
• Growth Initiatives:Own high-impact, end-to-end growth projects — from ideation through to execution.
• Cross-Team Collaboration:Partner closely with Marketing, Product, and Data Engineering to ensure accurate data usage.
• Performance Analysis:Evaluate marketing channel data (e.g., Google, Meta) and connect insights with internal metrics.
• Experimentation & Insights:Design and run experiments to improve marketing efficiency. Build reports and present insights for ongoing iteration.

Requirements

• Ability to understand the user and have a knack for creative understanding for marketing/Branding.
• Proficiency in SQL and Excel/Google Sheets — must be comfortable working with large datasets and building dashboards.
• 2–3 years of experience in a fast-paced startup or reputed organization.
• Proven ability to drive initiatives or programs at scale.
• Hands-on experience with workflow automation tools.
• Strong understanding of data systems, pipelines, and troubleshooting data issues.
• First-principles thinker with structured problem-solving skills.
• Strong business intuition with a data-to-narrative approach.
• Excellent written and verbal communication skills.

Bonus Skills (Nice to Have)

• Familiarity with marketing analytics tools like Google Analytics, Facebook Ads Manager, AppsFlyer, etc.
• Experience in a consumer-tech or subscription-based business.

Benefits