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[ASIA] Regional Consumer and Digital Solutions Manager
Job description
Job Description
- Develop a comprehensive omni channel marketing strategy that aligns with the company’s overall goals and adapts to the unique characteristics of Asia market.
- Create a regional “plug and play” campaign customized for P&Os and strengthen brand recommendation. The campaign delivered to local countries must be flawlessly executed minimizing usage of local time and resources ensuring full alignment of regional strategy.
- Develop comprehensive consumer-focused marketing strategies that enhance awareness, drive engagement across various consumer touchpoints, motivate them to purchase whether online or in store and ensure an exceptional customer experience thorough out the journey.
- Develop comprehensive business strategies to maximize product penetration and revenue growth.
- Initiate family branding for existing consumer portfolio to increase brand recognition and equity across regions and build consumer loyalty.
- Identify trends, opportunities and consumer unmet needs that will potentially fill in the gaps and help improve the consumer’s quality of life.
- Lead the strategic planning and launch execution of the new consumer product to ensure successful entry into the market.
Required skills
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Company information
- Company
- Santen
- Location
-
Singapore
Singapore - Posted
- 10 months ago
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