Analytics-Driven Ecommerce Lead

A leading digital marketing agency in Johannesburg is seeking an experienced eCommerce Lead. This role requires strong analytical skills and a proven track record in product management to drive sales, customer acquisition, and retention. Responsibilities include optimizing site operations, executing marketing strategies, and monitoring performance metrics. The ideal candidate must possess a Bachelor’s degree and have over three years of relevant experience in ecommerce or analytics, along with the ability to analyze complex data sets, develop data-driven insights, and implement actionable recommendations to drive business growth. Key responsibilities will include: • Developing and implementing comprehensive e-commerce strategies that align with business objectives; • Collaborating with cross-functional teams to identify opportunities for improvement and implementing changes to optimize site operations; • Analyzing sales data and customer behavior to inform marketing strategies and optimize the customer experience; • Staying up-to-date with industry trends, best practices, and emerging technologies to continuously improve e-commerce capabilities; • Providing expert-level guidance on e-commerce strategy, planning, and execution to internal stakeholders. The ideal candidate will be a strategic thinker with excellent analytical skills, strong communication and collaboration skills, and the ability to work effectively in a fast-paced environment.