AI Creative Strategist (m/f/d)

Mission
At yoursquares, content for our clients is no longer created piece by piece, but through a system that you build. As soon as a creative works for a client, you use AI to generate a whole set of variants in a short time – different hooks, new formats, shorter and longer cuts – and launch them in parallel in the respective account. Every version remains clearly tailored to the client's brand, and what continues is decided by the numbers, not by gut feeling.

Product Development & Workflows

• Together with our Product Team, you will further develop our AI Creative Stack and design systems that allow us to produce significantly more high-quality advertising materials in less time.

• You are the interface between Content, AI, Performance Marketing, and Product, translating operational requirements into scalable processes and product ideas.

• You don't have to program or build every technical process yourself. The crucial thing is that you understand what is possible with AI, automation, and modern tools, where the technical limits lie, and what a sensible workflow should look like.

• If you can build workflows, automations, or prototypes yourself: all the better. For more complex solutions, you will work closely with our Product and Tech Team and contribute the functional requirements.

• You work daily with tools like Claude Code & Design, Make, Higgsfield, HeyGen, Midjourney, Runway, Nano Banana, and other AI tools, and connect them meaningfully.

• You develop systems that can automatically generate different Paid Social Content, videos, landing pages, and creative variants from project information.

• You automate the creation and further development of landing pages and ensure that high-quality, conversion-strong pages are created quickly from minimal input.

• You develop and automate AI video workflows – from the initial idea through different hooks and scenes to variants, formats, and cutdowns.

• You develop high-performing creatives for Paid Ads yourself – Static Ads, Video, Motion, Landing Pages, and new formats.

• You read our performance dashboards yourself, identify patterns, and translate the data directly into new creative hypotheses and iterations.

• You analyze, among other things, Hook Rate, CTR, Conversion Rate, CPL, CPA, and ROAS, and use these insights to continuously improve our creative production.

• You also contribute to the UX/UI of our internal AI tools and workflows. Your goal: complex technology must become so simple that everyone in the team can use it intuitively.

• You continuously monitor the AI market and identify early on which new models, tools, and workflows offer a real advantage.

• You test new technologies quickly and pragmatically. If a new tool significantly improves our existing process, you integrate it – instead of sticking to existing solutions.
  
  

• You have at least 2 years of experience in Content, Creative, AI, Automation, or a comparable digital environment.

• You are AI-Native. Claude, Prompting, Make, and Generative AI are part of your daily toolkit and are not buzzwords.

• You have ideally taught yourself tools like Nano Banana, Runway, Midjourney, or comparable solutions – and you are already working with the tools that might replace them tomorrow.

• You don't just understand individual AI tools, but can recognize how different tools work together in a meaningful workflow.

• You enjoy automating processes and regularly ask yourself: Why are we still doing this manually?

• You can not only automate creatives but also have a good understanding of design, content, paid social, and conversion yourself.

• You understand what makes a good hook, a strong ad, and a functioning landing page.

• You can read performance data and derive concrete decisions from it. For you, creative and performance go hand in hand.

• Speed is not a contradiction to quality for you. The idea of producing and testing very large quantities of creative variants motivates you rather than deters you.

• At the same time, you have a high quality standard: AI output should not look cheap or arbitrarily AI-generated.

• You work independently, pragmatically, and solution-oriented, and are eager to build things for which there is no ready-made manual.

• You feel comfortable in a fast-paced startup environment, take responsibility, and want to actively shape structures, not just use them.

• You have very good German language skills, both written and spoken.
  
  

• Experience with Make, APIs, Webhooks, or No-/Low-Code Automations

• Basic understanding of LLMs, APIs, and AI Agents

• Experience with automated landing page creation

• Experience in the real estate industry

• Look forward to a modern workplace right in Charlottenburg – including a rooftop terrace for lunch breaks or after-work drinks. We always provide snacks and drinks.
• We offer you flexible working hours and the possibility of home office.
• Team cohesion is important to us – we foster this through regular shared lunches, dinners, and team events.
• With us, you'll find short decision-making paths and open communication across all departments.
• As a growing company, we offer you an exciting environment where you can actively contribute and develop within your role.
• Individual Benefits: In addition to fair pay, you decide for yourself which extra support suits you best: whether it's a mobility budget, monthly shopping credit, or a meal subsidy. Additionally, you benefit from exclusive discounts through our corporate benefits portal.

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